A Horizon 2020-funded project, Content Personalisation Network (CPN) is building an open platform with pluggable services. It’s intended that the platform will allow both large and small news media companies to work towards a user-centric enhanced personal news offer.
To help make this a reality, Digital Catapult is working alongside De Vlaamse Radio-en Televisieomroeporganisatie (VRT), Deutsche Welle, Engineering Ingegneria Informatica SPA, Athens Technology Centre, IMEC, DIAS Media Group, LiveTech, World Association of Newspapers and News Publishers (WAN-IFRA) and RCS Media Group. The proposed CPN open platform and services will be validated through pilot activities to be carried out with a select group of news media organisations. The end result of which will be to integrate the platform with the existing operational infrastructure.
Lead Technologist for Personal Data and Trust, Michele Nati at firstname.lastname@example.org or Policy Strategy, Research Lead for creative, Kathryn Geels at email@example.com
Diversity is one of the strengths of the European media industry. Europe is scattered with media companies, large and small, representing an enormous amount of cultural diversity. This is certainly also true for the European news production and publishing industry, a subset of the European media sector. Millions of content items have to find their way to millions of users. CPN will tackle the challenge by developing a new approach to personalisation of digital content, allowing both large and small media companies to benefit from the value of being able to better target content to media consumers. From the viewpoint of the media consumer, the challenge is to enable a better delivery of news, insights and informations in the right format at the right time, and better contextualized to the media consumer.
To achieve this, CPN will build an innovative virtual open platform with pluggable services allowing both large and small media companies to effective personalise their content distribution. The proposed virtual open platform and services
WAN-IFRA FR (France)